Microsoft has been distancing itself from Markus “Notch” Persson, the original creator of the globally renowned game Minecraft. While Persson’s contributions laid the foundation for one of the most successful video games in history, his association with the game has been minimized due to controversial statements he has made in recent years. Microsoft, which acquired Mojang—the studio behind Minecraft—for $2.5 billion in 2014, has stated that Persson’s comments and opinions do not reflect those of Microsoft, Mojang, or Minecraft.
Background
Markus Persson released the first public version of Minecraft on May 17, 2009. The game quickly gained a massive following for its open-world sandbox design, allowing players unparalleled creative freedom. By November 18, 2011, the full version was launched, solidifying Minecraft as a cultural phenomenon. Persson had by then left his previous job to focus entirely on the game, founding Mojang Studios to support its development.
The game’s exponential growth caught the attention of major industry players. On September 15, 2014, Microsoft purchased Mojang and the rights to Minecraft for $2.5 billion 1. Persson stepped away from the company following the acquisition, ending his official involvement with the game.
Microsoft’s Decision to Distance Itself
Despite Persson’s departure, his name continued to appear in the game’s credits and was featured in random splash text messages on the game’s opening menu screen. However, in a 2019 update, Microsoft removed these references 2. A Microsoft spokesperson told Variety that “His comments and opinions do not reflect those of Microsoft or Mojang and are not representative of Minecraft” 3.
Additionally, Persson was notably absent from Minecraft‘s 10th-anniversary event in May 2019. The celebration focused on “the past, present, and exciting future of the decade-old franchise,” but did not include its original creator 4.
Controversial Statements by Persson
Persson has made several controversial statements on social media platforms, particularly Twitter. His comments have touched on sensitive topics and have been criticized as offensive and inappropriate by many within the gaming community and beyond 56. These statements have prompted Microsoft to create distance between the brand and its creator to protect the game’s inclusive image.
Legal and Ethical Considerations
Microsoft’s move to distance itself from Persson is both a legal right and a strategic decision. The acquisition deal granted Microsoft complete control over Mojang and Minecraft, allowing the company to manage the brand as it sees fit. Ethically, companies often disassociate from individuals whose views could harm their brand’s reputation or alienate their customer base.
Impact on the Minecraft Community
The response from the Minecraft community has been mixed. While some fans respect Persson for his role in creating the game, others support Microsoft’s decision to distance the brand from his controversial views. The community continues to thrive, focusing on new updates, features, and expansions that enhance the gaming experience.
Conclusion
Microsoft’s decision to distance itself from Markus “Notch” Persson highlights the challenges companies face in managing brand image while respecting individual contributions. Although Persson’s role in creating Minecraft is significant, Microsoft prioritizes maintaining an inclusive and positive environment for its global player base.
References
Footnotes
- Stuart, K. (2014, September 15). Microsoft confirms $2.5bn purchase of Minecraft developer Mojang. The Guardian. Retrieved from https://www.theguardian.com/technology/2014/sep/15/microsoft-confirms-purchase-minecraft-developer-mojang ↩
- Gault, M. (2019, March 28). Microsoft Removes Minecraft Creator Notch from Game Over “Comments and Opinions”. Vice. Retrieved from https://www.vice.com/en/article/3k3ykj/microsoft-removes-minecraft-creator-notch-from-game-over-comments-and-opinions ↩
- McNary, D. (2019, March 28). ‘Minecraft’ Removes Mentions of Creator Notch From Game Menu. Variety. Retrieved from https://variety.com/2019/gaming/news/minecraft-removes-notch-mentions-game-menu-1203176247/ ↩
- Chalk, A. (2019, April 29). Notch Won’t Be Part of Minecraft’s 10th Anniversary Because of His ‘Comments and Opinions’. PC Gamer. Retrieved from https://www.pcgamer.com/notch-wont-be-part-of-minecrafts-10th-anniversary-because-of-his-comments-and-opinions/ ↩
- Hernandez, P. (2017, June 29). Minecraft Creator Notch Says “It’s OK To Be White” And Fans Are Confused. Kotaku. Retrieved from https://kotaku.com/minecraft-creator-notch-says-its-ok-to-be-white-and-fa-1796441997 ↩
- Skrebels, J. (2019, March 28). Minecraft Removes Most References to Creator Notch. IGN. Retrieved from https://www.ign.com/articles/2019/03/28/minecraft-removes-most-references-to-creator-notch ↩
Related Videos:
Related Posts:
Understanding the Israel-Gaza Conflict: Involvement of Iran, Lebanon, and Militant Groups
Securing the Virtual Playground: Addressing the Minecraft Exploit on Xbox
Computer Science Curriculum From Minecraft
Teaching computer code to turn students into ‘creators and innovators’
The Intriguing yet Controversial World of PimEyes: Navigating Privacy and Discovery Online