Mastering SEO: From Keyword Research to Advanced Strategies and Beyond
Module 1: Understanding Google & Holistic SEO 1.1 Google's Functionality and SEO Basics Objective: Grasp how Google crawls, indexes, and ranks pages. Key Points: Google's algorithm is a combination of crawling, indexing, and ranking websites. Importance of avoiding black-hat SEO techniques. Significance of links in SEO. 1.2 Holistic SEO Approach Objective: Learn Yoast's[ ► ]
Mastering Advanced SEO: Navigating Organic and Non-Organic Search Strategies
Mastering Advanced SEO: Navigating Organic and Non-Organic Search Strategies - Advanced SEO Techniques Content Optimization and Strategy: Investing in high-quality content can yield long-term traffic and potential conversions. Unlike paid ads, which stop generating traffic once the campaign ends, a well-crafted piece of content can attract visitors for years, making it a cost-efficient[ ► ]